by Maryglenn McCombs | Jul 15, 2017 | Marketing
Naturally, most authors would love to see their books reviewed in major outlets, such as The New York Times Book Review, USA Today, LA Times, or featured on NPR or one of the network morning news shows. There is certainly nothing wrong with aiming high—and landing...
by Mari Selby | Jun 29, 2017 | Marketing
How do you feel about public speaking? For introverts it’s like standing naked in front of a crowd of strangers. Conversely, extroverts love the stage, the applause, the chance to share their thoughts and visions. No matter where you are on the introvert/extrovert...
by BookSparks | Jun 21, 2017 | Marketing
Landing a TV interview can be a challenge. From timing to finding the best local angle, here are 10 tips to help you attract producers’ attention and solidify an interview slot on air! 1. Do your research First things first, find the best contact. Familiarize yourself...
by David Wogahn | Jun 15, 2017 | Marketing
“When it comes to online marketing, most people are overlooking their number-one biggest asset. Social media activity, off-site ads, and all other tricks are a drop in the bucket compared to the power of the email list.” —Amy Porterfield, co-author of Facebook...
by Maryglenn McCombs | May 25, 2017 | Marketing
For any writer who has stuttered, stammered or stumbled when asked what his/her book is about, this article is for you. It’s been said that brevity is the sole of wit—a sentiment that certainly applies to books, as a strong, succinct, memorable synopsis is the...
by Heidi K. Rojek | May 12, 2017 | Marketing
As any author knows, getting attention from the ever-declining professional book outlets is harder every year. Each year, more newspapers shrink or cancel their book section, fire or retire their book editor and add those responsibilities to the entertainment editor’s...
