by Caroline O'Connell & Joe Wehinger | Sep 13, 2018 | Articles, Marketing, Self-Publishing, Setting Up For Sales, Social Media
For those Do-It-Yourself types, there is no reason why you can’t create an author website that ‘looks like a million bucks’ (while costing less than $100 to set up). Today’s templates and graphic features for hosted websites can compete with sites created by...
by Caroline O'Connell & Joe Wehinger | Jun 14, 2018 | Articles, Marketing, Setting Up For Sales
Every author knows that a picture is worth a thousand words. A 90-second to three-minute video can reach thousands of people in your targeted audience per week and many more in the months to follow. Equally importantly, that same video can be found by traditional...
by Brian Feinblum, Media Connect | May 3, 2018 | Articles, Public Relations/Services, Setting Up For Sales
I am fed up with hearing how some authors, publishers, distributors, and literary agents operate under wrongful assumptions — or, worse — feed the ignorance of others by spewing bad advice. Let’s try to clear up the myths, misconceptions, or downright lies that fill...
by Andrea Burnett | Apr 25, 2018 | Articles, Public Relations/Services, Setting Up For Sales
You’ve heard the old saying, “If a tree falls in a forest and no one is around to hear it, does it make a sound?” The same goes for books. There are more than 300,000 (new titles and editions) books published each year. So, if you aren’t telling anyone about your...
by Penny Sansevieri, Author Marketing Experts, Inc. | Apr 4, 2018 | Articles, Marketing, Setting Up For Sales
Amazon is back in the news again for pulling reviews. If you’ve noticed this yourself, then you’re not alone. Not by a long shot. And because so many of us rely on Amazon reviews to sell books, it’s hitting authors right where it counts. And it’s hitting hard. There’s...
by Caroline O'Connell & Joe Wehinger | Mar 22, 2018 | Articles, Marketing, Setting Up For Sales, Social Media, Tips from the Pros
Facebook offers authors a simple, yet multi-faceted, platform to reach a worldwide audience and sell their books. We’ve come a long way from the days of being dependent on a publisher for distribution and sales. Thank goodness. It is now incumbent on authors to...
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