by Scott Lorenz, Westwind Communications | Jul 27, 2017 | Pre-Publication
Designing an eye-catching book cover is a strategic part of the book marketing process. If someone lingers over your cover for a millisecond longer, there’s a greater likelihood they’ll be inspired to crack open the book. What then, can can be done to set one book...
by Scott Lorenz, Westwind Communications | Jun 8, 2017 | Articles, Pre-Publication
Did you spend enough time crafting the first line in your book? In our attention deficit world these days, it’s more important now than ever to grab the reader’s attention immediately. Why? Because if they don’t like the first line, they may never read any further and...
by Bethany Brown | Jun 2, 2017 | Pre-Publication
The world of self-publishing has changed dramatically over the past few years. In fact, traditional publishers are starting to stand up and take notice of books that are smart, well-edited, professionally designed and giving them a run for their money. So how does an...
by Heidi K. Rojek | May 4, 2017 | Articles, Pre-Publication
By Bethany Brown | The Candance Group | @thecadencegrp You’ve finished your book, your files are prepped, and you are ready to publish. Congratulations! But, wait! Before you hit that nice big “Publish” button, here is a handy list of items to check, double-check, and...
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