BMW i: Visionary Mobility
By Andreas Braun
In the spring of 2008, a think tank of engineers, designers, trend researchers, and financial experts met on a factory floor of BMW’s parent plant in Munich to rethink mobility for a world of dwindling resources. Providing extensive insight into BMW’s workshop of ideas, this volume traces the venture’s design history and looks to the future of sustainable cars.
Grappling with major challenges of our time—from climate change to megacities and the scarcity of resources—contributors imagine solutions taking shape through technological innovations, networked mobility, sustainability in production, and the use of renewable materials. A unique look behind the scenes, this volume opens a window onto BMW’s complete development process, from initial conception to world premiere, presenting models for everything from plug-in hybrids with eucalyptus wood interiors to full-electric, self-driving cars. Replete with close-up photographs and fascinating model drawings, BMW i is a must-have for lovers of modern design and automobiles and for anyone interested in electro-mobility and sustainable technologies.
I started editing most of the reviews in 2016 because my PhD in English (a humblebrag if you’ve ever seen one) has to be put to use somehow. So I know “the about” all the books and how good they are, which is super cool in general but also terrible for my budget. And I’m the one insisting on the Oxford comma. It’s the hill I’ll die on. I would kidnap Lily the office dog if a) I didn’t have three cats, b) I don’t also love Heidi and Ross and would never hurt them, and c) I didn’t just make a public record of intent to commit a crime. I also help with posting articles to the websites and doing book round-up articles.